If your business runs on MAM Software or Trader, that is where your stock, pricing and account history live, and it is not something you want to rip out. OptiFlow adds an AI layer on top of it, so you can automate the routine ordering and enquiry work while keeping the system your team already knows.
The gap on top of a good merchant system
MAM and Trader do the heavy lifting of running a merchant, but they still rely on your people to read every order, answer every stock and price question, and key everything in. That human layer is where the time goes and where the queues and slips appear, especially at the counter and on the phones at peak.
What OptiFlow adds
OptiFlow reads orders and enquiries across every channel and acts on the data already in your system. It answers stock and price questions from live data, matches orders to your catalogue, drafts quotes and builds orders ready for a person to confirm, all without changing how MAM or Trader works underneath.
- Automated order entry straight into your system.
- Instant stock and price enquiries from live data.
- Quotes drafted fast and consistently for a person to send.
- The same brain behind the counter through Otis.
Works with your systems, no rip and replace
OptiFlow is an AI layer that sits on top of the platform you already run, whether that is Kerridge, Intact, Ibcos or another trade system, and acts on the data it already holds. There is no migration, no long project and nothing new for your team to learn, and most merchants are live in weeks rather than months. It connects to MAM Software and Trader the same way, reading the data they already hold. See the fuller picture on our AI for builders merchants page, and how we protect your data on the data security and trust page.
See OptiFlow work on your own orders and enquiries. Get a quote.
Related reading: choosing builders merchant software and AI for builders merchants.
Frequently asked questions
Do I have to leave MAM or Trader?
No. OptiFlow is an AI layer that sits on top of MAM Software or Trader and acts on the data they already hold. There is nothing to migrate.
What can it automate?
Order entry, stock and price enquiries, quantity maths and quote drafting, all built from your live data and handed to a person to confirm.
Will it change how my system works?
No. Your team keep using MAM or Trader as they do now. OptiFlow simply takes the routine load off them.
How quickly can it go live?
Most merchants are live in weeks, because there is no system to replace. We usually start with a proof of concept on your real orders.
Is our data safe?
Yes. See our data security and trust page for how we protect your data in transit and at rest.